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14/9/2005
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Reinventing Radio
Current media distributors and large-scale media creators are going to find themselves suddenly operating in a market of peer creators, where hundreds of people can create and interact and respond to the media around them. The network is already a challenge to broadcast - people who use the internet a lot use television less - but this is a new challenge. It's a challenge of participation - where one-to-many broadcast-style content has to figure out how to find new ways of getting their "audience" involved. This is a challenge that's all over the place - and it's a problem of bandwidth. How does one show or product or team respond to and respect the input of hundreds of thousands of individuals, and reflect it in what they make? If you're Last.fm it's easy - you give everyone something different. But if you're a popular content creator with one outward channel that's the same for everyone, things get a little harder. How will they adapt?
Tom Coates, sobre o Phonetags (para quem ainda não entendeu a importância das famosas tags...).
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Postado por
Julio Daio Borges
14/9/2005 às 12h07
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un dos sitios máis modélicos
Un portal de libros e de actualidade cultural brasileira. É un dos sitios máis modélicos de información cultural na rede que visito, mestura a promoción de novidades con ensaios e forums. Moi interesante.
Manuel Bragado, sobre este Digestivo, direto da Galicia.
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Postado por
Julio Daio Borges
13/9/2005 às 08h56
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The Super Network
These days, the company [Yahoo!] has two distinct faces. In Silicon Valley, a band of happy hackers, the descendants of [Jerry] Yang and [David] Filo, work to out-engineer the guys up the street at Google. In Santa Monica, 350 miles south, the Yahoo! Media Group has slapped down $100 million for a 10-year lease on the 230,000-square-foot Yahoo! Center, formerly MGM's home. The office park covers an entire city block, squatting amid the offices of HBO, MTV, Lion's Gate, and Universal. The company won't comment on its mission in LA, but in an internal email making rounds on the Web, Yahoo! COO Dan Rosensweig says, "The growing consumer demand for compelling content on the Internet and the proliferation of broadband is an exciting opportunity. We need to enhance our presence in the entertainment capital of the world."
Josh McHugh, na Wired (porque o Yahoo! está reinventando, também, a televisão...).
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Postado por
Julio Daio Borges
13/9/2005 às 08h47
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Do bom
Auto-intitulado "um programa sem ensaio", Claro que é Rock tem tudo para se firmar como "o programa de rock da TV brasileira". Com a programação nas rádios cada vez mais desinteressante, a MTV cada vez mais comportamento e a TV aberta cada vez mais burra, o Multishow começa a saltar uns pontos acima com a - também cada vez mais - melhor faixa de TV por assinatura.
Mario Marques no Laboratório Pop.
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Postado por
Julio Daio Borges
12/9/2005 às 15h24
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Of Proteges and Pitfalls
Ah, mentoring. No one disputes its value, but its pitfalls are legion. Since the 1970s, studies have repeatedly demonstrated that mentoring is the single most valuable ingredient in a successful career for both men and women. So now everybody wants a mentor. But mentors aren't fairy godmothers; they can't and shouldn't be expected to make all your dreams come true. For women and minorities in particular, the overexpectation problem is acute. Female leaders are often expected to fill the roles of mother, sister, girlfriend, and activist - and do their day job. Minority executives speak of a responsibility to "lift as we rise," to improve conditions for the whole group while carving out their own careers. Men are often wary of mentoring women, fearing gossip and innuendo, but they also don't want to appear sexist. Considered together, it's inevitable that mentoring will consistently create issues of trust and confidence. So how can you negotiate these effectively? What should you be thinking about when initiating a relationship with a mentor, and what should you expect? What are the rules of the mentoring game?
Margaret Heffernan e Saj-nicole Joni na Fast Company (porque tem me interessado mais e mais esse tipo de leitura "corporativa"...).
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Postado por
Julio Daio Borges
12/9/2005 às 15h04
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The Man Behind the Microchip
Perhaps that was his true genius. One could argue that [Robert] Noyce was less important for pioneering the chip than for pioneering the psychology of Silicon Valley. Pick any cliché of today's high-tech C.E.O. behavior, and Noyce forged the template. He bought and flew his own planes; played the extreme sports of his age; handed out employee stock options while fighting unions; relished his instant wealth, yet continually nursed a Puritanical suspicion that nobody could ever deserve that much bling. His follow-your-bliss management style set the tone for many Valley success stories, most notably today's young founders of Google, who encourage their employees to tinker with projects that might seem simply goofy. As Noyce realized, it is those flights of fancy that leave the world a permanently different place, no matter who gets credit for that.
Clive Thompson, ainda no The New York Times (porque até Tom Wolfe já escreveu sobre o fundador da Intel...).
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Postado por
Julio Daio Borges
7/9/2005 às 14h55
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The Saxophone Is Silent
Michael Brecker, one of jazz's most influential tenor saxophonists over the last quarter-century, has been forced to stop performing by blood and bone marrow disease and is searching for a stranger to save his life.(...) Mr. Brecker, 56, was recently found to have myelodysplastic syndrome, a form of cancer in which the bone marrow stops producing enough healthy blood cells. His doctors say he needs a blood stem cell and bone marrow transplant, a harrowing procedure that will be possible only if Mr. Brecker finds a stem cell donor with a specific enough genetic match for his tissue type. So far, they have been unable to find one from the millions of people on an international registry for bone marrow donors.
Corey Kilgannon, também no The New York Times (porque, depois dessa, eu até fui ouvir o Michael Brecker...).
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Postado por
Julio Daio Borges
7/9/2005 às 14h49
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Digital Music's Angel
Apple commands an estimated 75 percent of digital music sales, and roughly 80 percent of sales of MP3 players, with its market-leading iPod. While many still admire Mr. [Steve] Jobs's touch - iTunes quickly established a market for paid downloads after the industry wasted years on misfires - he also inspires enmity or jealousy from others in the industry, which is back in a slump after a modest rebound last year.
Jeff Leeds, no The New York Times (porque já estão tentando puxar o tapete do Steve Jobs...).
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Postado por
Julio Daio Borges
6/9/2005 às 14h39
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BookCrossing.com
Bookworms are being invited to join what is described as the world's first online cooperative library, My Book Your Book (...). The site allows people to borrow from complete strangers such works as Bruce Chatwin's In Patagonia and Yann Martel's Life of Pi. The website has ambitions to introduce thousands of paperbacks into its catalogue.
Andrew Dickson para o Guardian (porque, na minha época, isso se chamava "locadora de livros").
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Postado por
Julio Daio Borges
6/9/2005 às 08h44
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Flor de obsessão
"Você só me liga quando está em crise?"
Nélson Rodrigues, para Arnaldo Jabor, hoje (porque eu pedi pra ele ligar lá em julho, na Flip...).
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Postado por
Julio Daio Borges
6/9/2005 às 08h38
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