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Sexta-feira, 10/3/2006 New Groove Julio Daio Borges Most newspaper companies still have their heads in the sand, but other media companies are aggressive. And there are completely new start-up companies. There is a great pace of development, which is very exciting. (...)I admire Google enormously. It's a great competitive force. The great thing about Google is the 56 [million] or 57 million ads that are coming from people who never advertised before-the local pizza store or shoemaker. There's been a huge democratization of both distribution and retailing. (...)the Internet is broadening our opportunity, as well as for other big media companies with huge resources in sports, entertainment and news. There's just more opportunity. We are going to be seeing more [profits] in newspapers coming out of electronic delivery. The film industry may find that the [release] windows and the way it distributes films change. It's going to force a lot of change in the business models. But the absolute demand for content won't change. We believe that puts us on the eve of a new era of opportunity. Keith Rupert Murdoch, o magnata da grande imprensa, na Newsweek (porque, do alto dos seus 74 anos, ele enxerga mais longe do que muita gente com metade da sua idade...). Julio Daio Borges |
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